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In what is being acclaimed as the largest helicopter air lift ever undertaken in Australia, CPI flew nearly 300 flights and over 900 passengers during the first four days of PacPrint. A squadron of three luxury helicopters from local company Microflite provided a door-to-door service between the Melbourne Exhibition Centre and the CPI complex at Braeside 25 kilometres away.The ten minute flight each way provided visitors with a thrilling and memorable experience including spectacular views of the city and suburbs.
The response from customers says CPI, was very positive, with many stating that it was an important attraction at PacPrint, and in some cases was what made their mind up to attend the show.
According to CPI managing director, Bernard Cassell, the whole operation ran like clockwork with virtually every helicopter flight departing on time. “This has been a marvellous experience for both our customers and all our staff, based around the theme – Make Your Business Fly With CPI," says Cassell.
Upon arrival at Braeside, customers were guided into the large showroom which was specially fitted out with the latest Komori Lithrone presses and a range of automated finishing equipment including the new Wohlenberg pro-tec guillotine. Visitors appreciated the opportunity for a close-up look at the equipment, personalised demonstrations, and the time to discuss their future plans.
Refreshments were provided in the CPI “Aviator Club Lounge” before the return flight, with all passengers received a souvenir shoulder bag including a calendar featuring aerial views of Melbourne.
CPI says its stand at PacPrint was also highly successful with a large number of orders signed for the equipment displayed there.
