Wellington’s Service Digital proved that small can be beautiful by winning this year’s Pride In Print Digital Award with a book that was produced in only 12 copies.
The book "The Little Frog Who Could" was designed as a personalised leaving gift for a workmate and was produced within a single day.
Senior Digital judge Andrew Nalder said the result was quite outstanding. "I am very impressed with what they have achieved, given the amount of vignettes throughout the book and the large areas of solid colours.
"Sometimes the use of vignettes and large solids are things that the digital printer will struggle with, so this represents everything that challenges the concept of digital print. It is also a quite complex binding job and it is a challenging stock, because matt stocks can suffer from scuffing issues, so this job is an example of pushing the envelope of digital print still further.
"Overall as a digital job it is faultless and to produce such a high quality book is unbelievable."
"The Little Frog Who Could" was produced for DNA Design and was printed on a HP Indigo 3050 press using HP inks and Sapphire Laser Offset stock supplied by Spicers Paper.
