The facility, located in close proximity to Singapore’s Changi Airport, is the largest of its kind for DHL Global Mail in the Asia Pacific region.
The new terminal is equipped with state-of-the-art technology for printing and fulfillment, and has the capacity to handle over five million pieces of mail per month, a four-fold increase from its previous operating facility.
This will help to strengthen DHL Global Mail’s leadership position in Singapore’s Direct Marketing industry.
The new terminal also complements DHL Global Mail’s operations at the existing terminal at the Airport Hub, which caters to the South East Asia region.
"This is a significant milestone for us. We are confident that DHL Global Mail is now even better positioned to capitalise on the growth of the Singapore’s domestic mail market in the light of the imminent liberalisation," says Michael Culme-Seymour, CEO, DHL Global Mail Asia Pacific.
"The strategic location of Singapore will also enable us to tap the thriving intra-Asia cross border mail business in the region."
Customers will have access to an expanded portfolio of value-added services, including database management, variable printing, lettershopping and light warehousing.
In addition, the customers can also look forward to faster turnaround times for their mail delivery, as well as enjoy cost savings from the introduction of a new generation of technology at the terminal.
The new terminal occupies a total area of nearly 18,000sq ft, or about the size of six tennis courts, and is close to three times larger than the existing terminal.
It offers a comprehensive suite of product offerings covering Direct Mail, Publication, Parcel, Solution and Business Mail.
Global Mail plans to implement Radio Frequency Identification (RFID) technology at the new Terminal as part of DHL Global Mail’s world-wide initiative to track transit time between mail terminals.
The RFID system will be utilised on selected international mail pieces between mail hubs and between mail hubs and postal operators to regulate and enforce stringent quality control across the mail logistics chain to ensure mail pieces are delivered within the stipulated time frame to the recipients.
The RFID technology has already been installed in the international mail terminals in Australia, Hong Kong and Singapore.