From left: Fuji Xerox Australia\'s Industry Marketing Manager, Graphic Arts, Brett Maishman with LIA Victoria President Robert Black
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Fuji Xerox Australia (FXA) has announced it will be one of the key sponsors of this year’s LIA’s National Biennial Conference, which is to be held at the Mercure Hotel in Geelong, Victoria from October 17-19. According to Brett Maishman, FXA industry marketing manager for graphic arts, this year’s conference theme, ’Industry In Crisis – Implementing Change For Profit’, is well attuned with his company’s commitment to educate the industry on effectively and profitably deploying a variety of digital services to market."We are very excited to be recognised as one of the key sponsors of this prestigious event and look forward to working with the LIA leading up to the event," says Maishman.
"I think this year’s LIA conference has come at exactly the right time for the graphic arts industry which is currently faced with an influx of new technology and change coming from every direction. It is essential that the industry moves with the trends to ensure success and viability."
According to Robert Black, LIA Victoria president, the LIA is delighted that Fuji Xerox has come on board as one of the key sponsors for the 2003 conference.
"As one of the leading digital printing technology providers, Fuji Xerox Australia also really embodies what the LIA wants to communicate to the attendees of this year’s conference. Our view is that they look at the bigger picture for their customers and concentrate on providing more effective end to end solutions and services," says Black.